Caring, dependable banking.
At Citizens Deposit Bank, you’re connected with friends who care and partner with you to create a secure financial future.
Brand Voice
CDB sounds humble, classy and is more concerned with doing things out of the kindness of their heart, instead of for publicity. Our words and actions hopefully reflect back on the great people and organizations that we work with and for. We aren’t flashy, unless we’re celebrating our customers achievements or the good work local non-profits/schools do.
CDB is a PART of our customer’s story. We don’t want to BE the story.
Logo
One Color – Red
When the logo needs to be printed in one color on a light background, use CDB red.
Logo Usage
The logo should have adequate clear space on all sides so it does not appear crowded by text or images.
Do not distort the logo, change the transparency, use non-brand colors for the logo, or display the logo over a busy background.
Examples of Correct Usage
Brand Colors
CDB Red
PMS 202
HTML #862633
CMYK 1/98/58/44
Gold
PMS 465
HTML #b9975b
CMYK 13/31/63/12
